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Contuidea Digital Agency
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Analytics & CRO

Analytics & Tracking

Data you can read, understand and use to grow.

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What we deliver

Concrete outcomes, not promises.

  • GA4 implementation (events, conversions, audiences)
  • Google Tag Manager: organized tags, triggers and variables
  • Meta Pixel + CAPI for precise conversions post-iOS 14
  • Looker Studio dashboards with business-relevant metrics
  • Funnel analysis and multi-touch attribution
  • Existing tracking audit: detect errors and duplicates

KPIs & metrics

ROAS↑ Campaigns

Return on ad spend

CPL↓ Cost

Cost per qualified lead

SEO Traffic↑ Organic

Visits from organic search

Leads↑ Pipeline

Qualified prospects this month

Conversion↑ Rate

Visitors who take action

Position↑ Rankings

Keywords in Top 10

↑ Illustrative KPIs — real results vary by market and budget

Industry use cases

Who is Analytics & Tracking for?

eCommerce

Challenge

Don't know which channels generate most sales

Our approach

GA4 enhanced eCommerce + Looker Studio dashboard by channel

Ads Agencies / In-House

Challenge

Manual reports consuming hours each week

Our approach

Automated Looker Studio dashboard + anomaly alerts

SaaS / Apps

Challenge

No visibility into the full conversion funnel

Our approach

GA4 funnel tracking + product events + attribution

End-to-end system

Your growth engine, fully connected.

01AdsGoogle · Meta · TikTok
02LandingCRO · UX · Copy
03TrackingGTM · GA4 · Pixel
04CRMLeads · Pipelines
05AIAgents · Chatbots
06RevenueSales · Growth
01AdsGoogle · Meta · TikTok
02LandingCRO · UX · Copy
03TrackingGTM · GA4 · Pixel
04CRMLeads · Pipelines
05AIAgents · Chatbots
06RevenueSales · Growth

↑ Contuidea Digital System — end-to-end funnel

How we work

From first meeting to measurable results.

  1. 01

    Diagnosis

    We audit your current situation: digital presence, competitors, target audience and growth opportunities.

  2. 02

    Strategy

    We design a plan with priority channels, recommended budget, and measurable KPIs from day one.

  3. 03

    Execution

    We implement campaigns, content, automations, and tracking with speed and premium quality.

  4. 04

    Optimization

    We review data every week: pause what isn't working and scale winning strategies.

  5. 05

    Scale

    With the foundation set, we expand to new channels, audiences, and markets to multiply results.

FAQ

Questions about Analytics & Tracking.

Why do I need professional tracking implementation?

Poorly configured tracking means making investment decisions based on incorrect data. Duplicates, mislabeled events and incorrect conversions waste budget.

What is Conversions API (CAPI) and why does it matter?

CAPI sends conversion data directly from your server to Meta, without relying on the browser. Essential post-iOS 14 to recover 30–40% of conversions lost by Pixel.

Which industries benefit most from Analytics & Tracking?

B2B, eCommerce, real estate, healthcare, education, restaurants, professional services and more. We adapt strategy to each sector's context.

How long does it take to see results?

Paid media generates results in 2–4 weeks. SEO and content take 3–6 months for sustained organic growth.

Do you serve businesses outside Mexico?

Yes. We serve clients in Mexico, Colombia, USA and other LATAM markets. We work 100% remotely and adapt strategies to each local market.

Related services

Google AdsSearch, display, shopping and Performance Max campaigns with smart bid…View →Meta AdsFacebook and Instagram advertising with advanced targeting and creativ…View →Local SEOOrganic search positioning for local and regional businesses.…View →

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