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Demonstrative case

Skincare eCommerce: Shopify + CRO + Flows

Belleza / Cosmética

Challenge

A facial care brand had traffic but low conversion rate and high cart abandonment with no recovery flows.

Solution

Product page optimization, simplified checkout, email and WhatsApp flows for cart recovery, and behavioral segmentation for remarketing.

Objective

Improve site conversion rate and reduce cart abandonment rate.

Stack used

ShopifyMeta AdsKlaviyoCROWhatsApp Flows

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